GRA301/302-GRAPHIC DESIGN III/IV-Bilkent

Tuesday, March 21, 2006

PROJECT 2 - KINETIC IDENTITY

Brief: In this project we will study an unconventional approach to corporate identity design. As an alternative method, kinetic identity aims to construct a visual identity with 'changeable elements' instead of repeating fixed units.

By using different techniques of kinetic identity, this project requires you to design a corporate identity, consisting of an emblem/logo and stationary set.

To answer this question, you will be using the list given in the class, after you pick a motto from the list you will decide what kind of a firm it can belong to. Feel free to use your imagination. Then, you are to find name to your imaginary firm and start working on its corporate identity.

Given on: March 21, 2006
Due to: April 13, 2006

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